Year One – Looking ForwardPosted: January 28, 2012
Today marks one year since I posted the first little snippet here. At the time, I was looking for a hobby and curious to see what writing a blog was like. Turns out it was pretty rewarding, and I had a great time writing in my spare time. I didn’t gain much of an audience right away, though I attribute that more to my inconsistent schedule than anything else. I’m sure the site’s horrible SEO didn’t help any, but that’s not why I chose the name or the topic. At any rate, it looks like I’ve met my expectations for year one. Here’s what I’m planning for the next one:
Read less, write more. This might seem a bit counterintuitive since I cover so much news, but the truth is I spend far too much time buried in Reeder. It’s easy to get pushed over the edge by the internet’s constant news stream, and I’m too close for my liking. I plan to pare down my RSS subscriptions substantially, only keeping the very best sources. The upshot is that I’ll have much more time to actually write my own stuff. My current pace is about one post per day, which I’d love to see at least triple. There’s no better way to grow the site than to add content.
Grow the readership. This is pretty much the point of having a website. I don’t ever expect to earn money from legomac, and I’m quite content to post what interests me in my spare time. But it’s hardly worth it if no one ever reads. A regular writing schedule should help, as will creating a real website.
Mature the site. It’s time to grow up and get my own domain. I don’t know squat about web hosting, but I’m sure I can figure it out with a little effort. Not only do I need to move on from legomac.wordpress.org, but the site needs a redesign. Clean Home is a great theme, but it’s not perfect. I’d like to get rid of the ugly tags and author info under the title, and I need to lose the borders around pictures. There are also a few things I’d like to add, like category-specific RSS feeds. I’m sure some tech readers out there couldn’t care less about LEGO, and vice-versa. Since I can’t do that myself, it probably means hiring a professional web designer. This is probably the most important step, but it’ll have to wait until I have some extra money to throw at it.
Make connections. Both the AFOL and Mac communities are incredibly close-knit and friendly, and I’d like to forge some relationships there. That means reaching out more on Twitter and Flickr, attending conferences like Brickworld, and reaching out to people I read via email.
In the meantime, I’ll plan in keeping up with the site and writing about what interests me. Thanks for reading, and I look forward to another fun year ahead.